{"id":6344,"date":"2020-01-03T17:01:14","date_gmt":"2020-01-03T16:01:14","guid":{"rendered":"https:\/\/confecomerc.es\/project\/campana-unfuturomenosblack\/"},"modified":"2021-02-04T17:06:23","modified_gmt":"2021-02-04T16:06:23","slug":"campana-unfuturomenosblack","status":"publish","type":"project","link":"https:\/\/confecomerc.es\/va\/project\/campana-unfuturomenosblack\/","title":{"rendered":"Campa\u00f1a #UnFuturoMenosBlack"},"content":{"rendered":"

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#UnFuturoMenosBlack<\/strong><\/h1>\n

LANZAMIENTO:<\/strong> Noviembre 2020<\/p>\n

OBJETIVOS: <\/strong><\/p>\n

La campa\u00f1a\u00a0 #UnFuturoMenosBlack,<\/em><\/strong> siguiendo la l\u00ednea de la iniciativa \u201cPeque\u00f1o Comercio. El Futuro que Compras\u201d, es una original propuesta, que a diferencia de los grandes formatos y el comercio online no incide en los permanentes descuentos, y que a su vez cumple el objetivo en estas fechas de poder ayudar a los clientes a la hora de realizar sus compras, apostando por un futuro menos black, tal y como se pone de relieve en la campa\u00f1a, promoviendo una compra sostenible en un comercio pr\u00f3ximo y cercan\u201d.<\/p>\n

La acci\u00f3n brindaba la oportunidad a los clientes de participar en el sorteo de tres vales por valor de 1.000 euros y 60 de 200 euros, siendo el importe total de los premios de 15.000 euros.\u00a0<\/strong><\/p>\n

MEDIOS Y SOPORTES:<\/strong> Redes Sociales, v\u00eddeo, plataforma para el sorteo (https:\/\/comerciopromos.es<\/a>), carteles para escaparates, folletos informativos, influencers, medios de comunicaci\u00f3n, publciidad en autobuses y mupis.<\/p>\n

 <\/p>\n

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La campa\u00f1a\u00a0 #UnFuturoMenosBlack, siguiendo la l\u00ednea de la iniciativa \u201cPeque\u00f1o Comercio. El Futuro que Compras\u201d, es una original propuesta, que a diferencia de los grandes formatos y el comercio online no incide en los permanentes descuentos.<\/p>\n","protected":false},"author":1,"featured_media":6030,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"

T\u00cdTULO: #UnFuturoMenosBlack<\/strong><\/p>

LANZAMIENTO:<\/strong> Noviembre 2020<\/p>

OBJETIVOS: <\/strong><\/p>

Destacar lo mucho que nos jugamos <\/strong>tras los efectos que nos ha dejado la pandemia mundial\u00a0y la capacidad de poder tomar conciencia, invitando a la reflexi\u00f3n sobre el futuro que queremos, cu\u00e1l es la mejor forma de comprar, de preservar nuestro territorio, de mantener el equilibrio, la propuesta m\u00e1s sostenible, m\u00e1s humana, m\u00e1s cercana, m\u00e1s amable y pr\u00f3spera, que genera riqueza local, y que pone a las personas y a la salud por delante, valores que le son propios y que son cualidades esenciales del comercio de proximidad.<\/strong><\/p>

MEDIOS Y SOPORTES:<\/strong> Redes Sociales, v\u00eddeo, vinilos de suelo, vinilos circulares para los escaparates, bolsas de papel, lonas, delantales.<\/p>

\u00a0<\/p>","_et_gb_content_width":"","footnotes":""},"project_category":[2893],"project_tag":[2898,2899],"class_list":["post-6344","project","type-project","status-publish","has-post-thumbnail","hentry","project_category-campanas-2020-va","project_tag-unfuturomenosblack-va","project_tag-campana-unfuturomenosblack-va"],"yoast_head":"\nCampa\u00f1a #UnFuturoMenosBlack - Confecomer\u00e7<\/title>\n<meta name=\"description\" content=\"La campa\u00f1a\u00a0 #UnFuturoMenosBlack, siguiendo la l\u00ednea de la iniciativa \u201cPeque\u00f1o Comercio. 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